What is going on with the Doordash app? The past few days, there's been a lot of buzz about Doordash that has nothing to do with their pay model and the supposed upcoming change.
The Dasher app has been having some major issues. Dozens of drivers have reported in forums that they were deactivated. And then there's the purchase of Caviar.
You wonder if somehow they are all related.
all indications do seem to be that the tech behind Doordash's app seems to be in full meltdown mode
The Dasher App is Struggling.
That's putting it nicely.
Now, my experience has always been that the app for Doordash has been glitchy from the get-go. It never seemed like it was well designed to begin with. It would completely knock any streaming application off line when an order came in, such as if I'm listening to a podcast or streaming music. It would get stuck where the notification for a new order would keep ringing long after an order was accepted or declined, and I had to force close the app and reboot it.
And then there are the outages. Oh, the outages.
This has become a bigger issue the past few days. Nationwide outages have become constant. Sometimes it was just simply that Dashers couldn't log in. Other times it would almost hold you hostage where an order would be assigned but you couldn't do anything with it. In the past, outages would be solved within a matter of hours, but the past few days the problem has been a recurring one.
With the latest round of issues, several drivers had their acceptance rates affected. Doordash reps have been promising to fix those issues, and have been providing some compensation for lost orders due to the most recent outages.
The Great Deactivation Mystery
Doordash driver forums lately have been flooded with reports of people who received emails indicating that they were deactivated due to fraud. You can imagine, a lot of people jumped on that with claims that they're cracking down on acceptance rates.
Is this some sort of crackdown? There has been speculation that Doordash was starting to purge drivers, thin out the herd a little. The problem with that theory is that Doordash isn't going to be offering referral bonuses if they are needing to purge drivers at the same time.
My guess is that the deactivations are part of the great app meltdown that seems to be taking place. A number of drivers reported that they have been told that the ‘fraud' was related to having multiple accounts, even though drivers never actually created a second driver account.
This is wild speculation, but I have to wonder if it is related to Doordash trying to fix the problems related to the app crashes. They are trying to figure out how to go in, on a large scale, and fix driver ratings related to the recent round of outages. This is stuff that I'm pretty sure their app wasn't designed to do, so somehow they have to write a patch or something.
So how do you implement a patch without bringing the whole freaking system down again? You have to test it first. The problem is, you can't test it on live data, especially not with as unstable as their program is to begin with. My theory – and it IS just a theory – is that part of the process of trying to fix everything involved creating duplicate data on which everything could be tested, to see if their patch works, before running it the whole system. Somewhere along the line, something wasn't implemented right. Either the process to eliminate the duplicate data got botched or their internal fraud detection noticed all of these duplicate accounts and began deactivating drivers.
Like I said, it's a theory. I have just enough history with programming (though it is ancient programming, like COBOL) that it seems plausible. Whether it's anywhere near the mark, that's a different question. I have a feeling we may never know, because I'm not sure that Doordash is ready to fess up just HOW bad things are with their program.
Whether or not my theory is true, all indications do seem to be that the tech behind Doordash's app seems to be in full meltdown mode.
And is the Caviar merger related?
The news of the purchase of Caviar came pretty much out of the blue, didn't it? Obviously this had to be in the works for awhile. But you have to wonder if the purchase of Caviar wasn't as much out of needing to fix their infrastructure as anything else.
My background is in telecom, and I've seen enough times where a manufacturer would buy out another manufacturer mostly for the infrastructure and technology. I see the little glitches and issues that have happened over the past year and a half with Doordash, and it looks to me like the app issues are unraveling at a place where it's a real problem now. I get the impression that Doordash is at a place where they either have to completely overhaul (as in start from scratch) their app, or replace it with something better.
Is that a lot of the reason for the purchase of Caviar? I hear from other drivers that their app is far more stable. Unfortunately they are not in my market, so I don't have direct experience. I don't know that the purchase of Caviar was about market share as much as maybe they have some infrastructure that they can transition in for their operations.
This is all speculation, obviously. Time will tell more than anything.
Do you deliver for Caviar? What is your experience with their app? If you deliver for both, how would you compare the two?
Please comment below.